For the first time in its seven-year history, the SD Cup will have a title sponsor, with the Co-operative putting their name to the trust movement’s own invitational cup competition.

Going head-to-head in the game on 25 July will be AFC Wimbledon and FC United of Manchester, at The Fans’ Stadium – Kingsmeadow, kick-off 3pm.

Co-operative spokesperson Simon Plunkett said, “As a mutual, Supporters’ Direct has principles which are very closely aligned with our own. It has a democratic approach and a commitment to the communities that its teams are part of. Football is hugely important to many communities, providing a sense of cohesiveness and the thrill of sharing in your club’s fortunes. We at the Co-operative are absolutely delighted to be sponsoring the Supporters Direct Cup this year”

SD Chief Executive Dave Boyle said, “We’re extremely pleased and very fortunate to have secured the Co-operatives’ sponsorship for this match. It’s a very welcome extension of our partnership with many areas of the co-operative movement”

FC United were also recent winners of Co-opsUK’s Co-operative Values and Principles award The Cup has been competed for previously by AFC Wimbledon, League One side Brentford, Enfield Town and Cambridge City – all clubs that are owned or operated by their supporters.

Other events are being planned for the day, and fans are advised to get there early to take advantage of what will be an exciting fixture.

Further information about the fixture and the events on the day will be released in the run up to the match.